How exactly do you “Mine your own business”? By clarifying your job title. I don’t mean your title as an owner, president, vice president, CEO, manager, attorney, doctor, realtor, etc. I mean your title as a MARKETER! You see, no matter what profession you’re in and no matter what your job title, you are at the very core, a marketer.
Read the full article...
When we talk about marketing we are talking about relationships. We all know that the good relationships are based on regular contact through a variety of different methods. We call our friends; send cards and flowers to our wives and husbands, and employ many other ways of demonstrating our love and affection to the people we care about. When we set out to develop a successful Marketing Campaign we need to follow this same line of thought.
Read the full article...
Today’s marketers refer to the Internet as On-Line Marketing, and NO Marketing Program is complete without an Internet presence. Having said that, let’s address some of the reasons why you need to be there.
Read the full article...